Pandangan Generasi Z dan Alpha terhadap Implementasi Meme sebagai Media Pembelajaran Inovatif dalam Mewujudkan Pendidikan Berbasis Tren

Abstract

This paper aims to find out the views of Generation Z and Alpha students in the use of meme media in learning media (humanities) and can be a guide in answering questions raised during the process of implementing memes in teaching and learning activities. Humanities learning that requires new innovations in learning activities is due to the lack of students' ability to process learning media which then makes it difficult for students to maximize their learning methods. Therefore, the author decided to conduct research on the implementation of memes as an innovative learning medium, especially for Generation Z and Alpha.  This study uses a qualitative method with the participants of this study being 8th grade students of Bali Kiddy Junior High School for the 2023/2024 academic year with a total of 26 participants. Data was obtained through questionnaires as research instruments. In addition, the author wants to get a different point of view through the educator’s point of view, therefore the author interviews 3 educators and then the results of the answers of both parties will be processed by the author. Based on the results of the questionnaire as an initial research step, it was known that most of the participants in this study did not agree if memes were implemented in the classroom, because participants considered memes to be just a joke and were not sure if memes could be implemented in the classroom. However, from the educator’s point of view, memes are considered to only be used in certain learning such as humanities lessons. From the perspective of both parties in this study, the effectiveness of memes if used as a learning medium and implemented into the classroom is in the third realm (neutral) which means that both parties have not been able to find the effectiveness or ineffectiveness of memes as a learning medium.