International Journal of Applied Sciences in Tourism and Events

An integrated AHP–composite priority index model for determining tourism village development priorities: evidence from Jember Regency, Indonesia

2026-04-20T10:26:52+00:00

The development of tourism villages has become an important strategy to stimulate rural economic growth through community-based tourism. However, the determination of priority tourism villages is frequently conducted without a systematic and transparent decision-making framework, which may result in inefficient allocation of development resources. This study aims to develop a priority model for tourism village development by integrating internal and external factors using the Analytic Hierarchy Process (AHP) and a Composite Priority Index (CPI). A quantitative multi-criteria decision-making approach was applied, involving seven experts representing government institutions, academic researchers, and tourism village practitioners. Pairwise comparisons were conducted using Saaty’s scale to determine the relative weights of development criteria, while the CPI was used to calculate the final priority ranking of tourism villages. The results reveal that within the internal dimension, institutional capacity and governance (0.28) represent the most influential factor, followed by human resources and tourism awareness groups (0.23), attractions (0.19), amenities (0.17), and environmental sustainability (0.13). Within the external dimension, strategic partnerships (0.27) emerge as the dominant factor, followed by budget support (0.23), government policy support (0.21), accessibility (0.17), and promotion (0.12). Based on the composite index calculation, tourism villages are categorized into high, medium, and low priority clusters, providing a structured framework for phased development interventions. These findings highlight that tourism village sustainability depends not only on tourism potential but also on strong institutional governance and collaborative networks. The proposed model offers an evidence-based decision support system to assist local governments in determining tourism village development priorities more objectively and strategically.

Gen Z digital behaviour: The role of consumer style inventory and eWOM in accommodation booking intention

2026-05-09T01:25:19+00:00

Generation Z shows a high dependence on online reviews and recommendations (eWOM) as a primary reference in purchasing decisions, particularly in the context of accommodation selection. This study aims to examine the decision-making styles of Generation Z consumers, as conceptualized within the Consumer Style Inventory (CSI) framework, and to examine how these styles influence the use of electronic word-of-mouth (eWOM) in accommodation selection, as well as their relationship with purchase intention. Data collection was conducted through a questionnaire distributed via social media. This study used Structural Equation Modelling (SEM) SmartPLS to analyse data collected from 220 Generation Z respondents. The results show that recreational attitude significantly influences eWOM use intention, while eWOM use intention positively affects purchase intention in accommodation booking decisions. These findings indicate that consumers who perceive eWOM activities as enjoyable are more likely to engage with online reviews before making accommodation-related decisions.

Synchronization of maritime economic policy and marine tourism development: A critical review of the blue growth concept in East Java

2026-06-01T11:38:12+00:00

This study aims to analyse the synchronization between Maritime Economic Policy (MEP) and Marine Tourism Destination Development (MTDD) within the blue growth framework in East Java, Indonesia, emphasizing the integration of governance, digital innovation, and stakeholder collaboration for sustainable maritime development. A qualitative integrative literature review method, using data sourced from Reputable Journals. Thematic analysis used to identify patterns of convergence, synergy, and gaps between MEP and MTDD. The findings reveal that East Java has implemented innovative governance practices, including the CETTAR digital platform and community based institutions such as BUMDes, which enhance transparency, coordination, and stakeholder engagement. However, key challenges remain, including fragmented institutional coordination, limited local participation, and inadequate policy integration across government levels. To address these, the study proposes a multidimensional MTDD framework encompassing environmental, economic, social, governance, and innovation components aligned with MEP’s strategic pillars. The results emphasize the importance of adaptive governance, transparency, and inclusive participation to balance economic growth with marine ecosystem preservation. This research contributes to both theory and practice by providing a holistic multidimensional model for harmonizing maritime economic and tourism development policies, offering strategic insights and actionable guidance for policymakers, stakeholders, and researchers seeking to advance sustainable coastal and maritime development in East Java and similar regions. The model harmonizes maritime economic policy with tourism development by integrating environmental, economic, social, governance, and innovation pillars.

Revisit intention in conservation areas: How destination image mediates perceived risk and constraint in Bromo Tengger Semeru National Park

2026-06-08T09:48:08+00:00

This study was conducted to examine the effects of perceived risk and perceived constraints on tourists' revisit intention, with destination image as a mediating variable, in TNBTS tourism in Central Jakarta, and to review it from an Islamic point of view. The sample consisted of 169 tourists from Central Jakarta who had visited one of TNBTS's destinations. The sampling technique used is purposive sampling. Data were collected using a survey method with questionnaires. The data were analysed using SPSS and Partial Least Squares Structural Equation Modelling (PLS-SEM). The results showed that (1) perceived risk has no significant effect on revisit intention (2) perceived constraints have a negative and significant effect on revisit intention (3) perceived risk has a positive and significant effect on destination image (4) perceived constraints have a negative and significant effect on destination image (5) destination image has a positive and significant effect on revisit intention (6) destination image mediates the relationship between perceived risk and revisit intention (7) destination image can mediate the effect of perceived constraints on revisit intention. Thus, future researchers can directly interview TNBTS tourists to obtain respondents who meet the criteria and achieve satisfactory results.

Does venue quality drive loyalty through satisfaction? Evidence from Indonesian concert attendees in Indonesia and Singapore

2026-06-05T09:56:30+00:00

The growth of the event industry in Southeast Asia has heightened the importance of venue quality in delivering a successful event experience. The quality of the venue plays a significant role in shaping visitor satisfaction and loyalty, especially at large-scale international concerts. This study aims to compare the effect of venue quality on visitor loyalty mediated by satisfaction at Coldplay concerts held at Gelora Bung Karno and National Stadium Singapore. Dimensions of venue quality include interaction, environment, and value. This study employs a quantitative approach based on Structural Equating Modelling (SEM) with SmartPLS 3.2.9. The study population consisted of 230 Indonesian visitors who attended Coldplay concert at both venues, with 115 respondents from each venue selected through purposive sampling. The findings indicate that the quality of interactions between staff and visitors, as well as the venue environment, including facilities and atmosphere, are key determinants of visitor satisfaction and loyalty. Meanwhile, value does not affect satisfaction at the National Stadium Singapore. This study contributes to the event management literature by providing comparative insights into venue quality in large-scale international concerts.